Newsletters 2.0: Use Candid To Sell A Premium Newsletter
Recently you may have heard about creators who are switching to WhatsApp as their tool to run a newsletter. Rather than email as the delivery vehicle -- which lets face it, is a very busy place (how many emails are sitting in your inbox now as you read this?) --...
The Ascension Model (Sales Funnel): How Candid Products Can Help You Sell Your Other Products
If you have worked or studied marketing you've probably heard the term 'funnel' before, or perhaps 'sales funnel'. When I first learned about this concept it was introduced to me with a simple example... Would you like fries with that? I remember this phrase so well...
What Are The Bestselling Product Types You Can Create With Candid?
The beauty of apps like WhatsApp, Telegram, Line, Signal, Viber, etc is how simple they are to use, yet how they can power so many different types of conversations. For Candid creators they can be the tool to deliver experiences with your customers that you charge...
How To Set Clear Expectations For Communication With Customers (So You Don’t Get Overwhelmed)
After you make a sale on Candid, you will receive an email that contains the name, email and phone number for your new customer. This email also tells you how much money you have earned and will continue to receive as long as this customer stays subscribed. Exciting...
Why Relying On Advertising Income Is A Trap (Do This Instead)
Like most creators I started out publishing content on my blog hoping to grow some kind of audience, then figure out how to make money later. I thought the same when I created a podcast and YouTube channel. I was well aware that other creators made money from...
Pricing Candid Products: How Much Should You Charge For Access To You?
Pricing your Candid product can be surprisingly difficult. Charge too much and no one signs up. Charge too little and you may end up with many customers who demand your time and yet you don't earn much in return. Pricing also impacts the type of customers you attract....
The Asynchronous Advantage: Why We Love WhatsApp For Candid Conversations
One of the reasons we love apps like WhatsApp (and other chat apps like Telegram, Line, KaokaoTalk, Messenger, Slack, Teams, Signal, Discord, Vine and Viber) here at Candid is because of the asynchronous advantage. Asynchronous means something is not simultaneous or...